To mark the opening of its new store dedicated to pastries, prepared foods, and artisanal products, Avec Amour wanted to evolve its visual identity and create a cohesive brand experience across its various lines of business.
We redesigned the main logo and developed variations for the restaurant, the boutique, and the Jodie × Avec Amour collection. The color palette, typefaces, monogram, and graphic motifs come together to create an elegant, warm, and artisanal identity that can adapt to different media and the brand’s evolution.
The result: a premium yet accessible brand identity that unites the various facets of Avec Amour under a strong, recognizable, and consistent brand.
